Are you feeling lost, confused, off track? Have you been pulled away from your purpose? Is something missing in your life, your leadership, your family and your business? Are working too hard, too many hours, too many days, spinning your wheels and not getting any traction? Maybe you have traction, but no clear and purposeful path or destination. Maybe you have traction and a great road map but you keep veering off course, and sabotaging your journey.

If so, please know this. This was me many times throughout my journey in life, leadership, and business.  There were days, weeks and seasons where I was lost, without hope, financially broke, and emotionally broken.  I was addicted, distracted, and many days just a piece of shit to those I was supposed to be loving, serving and caring for.

And yes, I will come out and say it, there was a moment in my journey where I was so lost, so confused, so out of hope, and so off course I stepped to the edge of my journey, looked over a cliff, and considered if I should end my journey. 

I tell you this because it was in the company, coaching and care of other men that I decided to keep going, keep fighting, never stop, never fully lose hope and never give up.  It was with these men and in these moments where I found my path, uncovered and discovered my purpose, and was challenged, inspired and ignited to keep pushing forward on my journey. 

The Hike of a Lifetime on the Camino de Santiago is a 6 day, 200,000 step, 72 mile journey guided by me, Matt Shoup.  This journey takes place through the beautiful and serene landscape of the Camino de Santiago in Northern Spain. Over these 6 days, I will lead a small group of male business owners and leaders, challenging them in a number of ways.  These men will be challenged to unplug and disconnect from their chaotic, stressful and busy lives.  These men will be challenged to reflect on their story, and revision, recenter and refocus on their purpose and ultimately recommit to why they are here on this planet.  Throughout this journey together, these men will be challenged to refill and replenish their tanks, and ultimately return to home refreshed and rejuvenated.

While facing these challenges, participants will experience some of the most beautiful landscape, dine on some of the most delicious cuisine, and experience the peace and tranquility of Northern Spain. We will spend the day walking, talking, connecting and inspiring each other to dig deep into our stories and ensure we continue to live the best and most impactful version of our stories.